Moderator:
Alberta Arthurs, Cultural Consultant and Commentator

Panelists:
Arkansas Governor Mike Huckabee
James Undercofler, director and dean, and professor of music education, Eastman School of Music; member, American Symphony Orchestra League Board of Directors
Susan Weiner, executive director, Georgia Council for the Arts and Former Mayor, Savannah

Don’t Mess With My Concerts

Thursday, June 16, 9:45 am – 11:00 am
Hilton Washington

We know that each audience member attends concerts with different expectations and degrees of sophistication. But what do we know about our audience, really? And how do we apply what we do know about them to the concert experience? We’ll explain – and challenge – some assumptions that have, until now, influenced orchestras’ approaches to concerts, and examine some new approaches as well.

Moderator:
Connie Linsler Valentine, executive director, Nashville Chamber Orchestra

Panelists:
Alan Brown, principal, Alan S. Brown & Associates LLC
Michael Christie, music director, Phoenix Symphony and Colorado Music Festival
J. Edward Cambron, vice president of marketing and public relations, The Philadelphia Orchestra
Greg Sandow, critic, composer, and consultant